Training HomeServe in the SHARE Video Content Framework™
Last week, we had a brilliant time training a team at HomeServe UK using the SHARE Video Content Framework!
The framework is designed to empower a team to produce consistent, high-quality, social media or internal comms videos in-house.
We provide a simple, repeatable workflow to identify stories, produce the content using best practices, and how to target it; all while getting hands-on experience with the user-friendly (and budget friendly) video accessories to produce it.
In just one day, we covered:
- Identifying stories and developing repeatable video content formats
- Essential iPhone video accessories (microphones, lights, etc.)
- The best video settings, modes, and tools to get the highest quality video possible from an iPhone
- How to film interviews and b-roll (framing, lighting, camera movements, etc.)
- How to capture great audio
- Directing/interview techniques and on-camera confidence tips
- Developing a workflow for archiving and repurposing footage for future use, maximising its value
- Introduction to video editing basics in Adobe Premiere Pro iPhone/iPad
- Adding animated captions
- Branding your video content
- Exporting and repurposing video content
"The training SHARE provided was brilliant - Sam was able to mix practical application with understanding and take into account varying levels of expertise across the team. At the end of the day everyone felt capable, creative and excited about using newly acquired skills! Highly recommended!"
Tessa Tennyson, Director Of Culture & Corporate Affairs - HomeServe UK
“SHARE’s training was mind-blowing! I learnt so much from Sam, that I’ve used immediately. He has such experience and wisdom, yet made our training day accessible, not intimidating and highly useful. Highly recommend.”
Amy Lowe, Head of Talent & Leadership Development - HomeServe UK
They were also kind enough to record a testimonial video at the end of the session which you can find below.
This video was shot and edited on iPhone.
