‘KNOW YOUR SH*T’ NHS RAPID-IBD CAMPAIGN

About the Project

Client website: https://redcap.exe.nhs.uk

We were approached by the team at the Royal Devon University Healthcare NHS Foundation Trust to produce two videos to support their eye-catching ‘Know Your Sh*t’ campaign with Exeter City FC, University of Exeter, NIHR, and Crohn’s & Colitis UK.

The video was played on the pitch during half-time to 7,000 fans and features people talking about their experiences with IBD, including Exeter City FC defender, Jack Fitzwater.

“Sam was an absolute pleasure to work with. He delivered a beautiful video in a tight time frame that fitted the brief perfectly.

He managed to get the most out of people who were discussing a personal difficult subject with people who weren't used to being in front of the camera. Would highly recommend.”

Dr Rebecca Smith, RDUH Doctor Leading the RAPID-IBD study